Chihshang Township in Taitung County is a world-renowned tourism destination. It is home not only to sustainable ecological attractions such as Brown Boulevard and Dapo Pond, but also to the highest-quality Chihshang rice and a wide variety of rice-based products. The township’s distinctive cultural and artistic heritage, together with its diverse ethnic traditions, attracts visitors from far and wide to stay longer and enjoy a slower pace of life.

Over the years, the Chihshang Township Office has actively promoted local industrial development, expanded sustainable ecological agriculture, developed natural tourism resources, preserved traditional culture, and promoted local cuisine. At the same time, it has been committed to improving public infrastructure and enhancing the living environment for residents. Guided by the principles of Cittaslow, Chihshang has worked to create a happy township that is ideal for living, traveling, and working. Through successful place branding and international engagement, the township has fostered community consensus, improved the quality of life, and become a high-quality slow town that harmoniously integrates cultural heritage with industrial innovation.